The 4 C’s and the What To Do Instead Template (Simple and Powerful)

By Jeff Herring

Article Marketing remains one of the best ways to drive massive waves of free traffic online. Because of Article Marketing I could not stop the traffic coming into my profit centers if I wanted to, and I assure you I don’t want to.

At the same time, successful Article Marketing requires that you create content on a regular basis. I have found, and so have my students, that using article creation templates is the best way to be a prolific content creator.

So today I want to introduce a new template to you. This one is called the “4 C’s and What to Do Instead” Template. So let’s take a closer look.

The 4 C’s and What to Do Instead Template

So first of all, you do not have to use 4 C’s. You can use any letter of the alphabet you want, I just had to pick one for purposes of illustration, yes?

The point is to pick a letter and identify four mistakes that people commonly make around a topic in your niche. You are choosing 4 of the same letter to go for the alliteration, which is catchy and brings in more readers.

So here’s how it works, step by step

Step 1 – Choose a topic in your niche – The more specific the topic the better. While you may not be casting as wide a net, those you do catch with a specific topic are going to be much more likely to convert into your list community and invest in your resources.

Step 2 – Identify 4 common mistakes – Come up with the 4 most common mistakes made by people around this specific topic. People make lots of mistakes, so coming up with four will be easy.

Step 3 – Give examples of the mistakes – Show the process and how easy it is to make these mistakes. Your reader and prospect will get it that you get it – very important for later on when you ask them to click on a link in your Resource Box.

Step 4 – Suggest what to do instead – Really the most important of the four steps. Anyone can identify a few mistakes. Suggesting what to do instead demonstrates that you are a genuine expert on your subject without bragging that you are. Communicating your expertise sort of “below the radar” is a very powerful way to engage your reader and prospect.

And there you have it. It’s as easy as that.

Bonus Tip – Now imagine if you did this for as many letters of the alphabet as your creativity will allow. So now I would like to invite you to claim your FREE Instant Access to 2 more of my Instant Article Creation Templates when you visit

Article Marketing Power – When I Want More (Blank) I Write More Articles (Simple As That)

By Jeff Herring

Article Marketing, when done correctly, is one of the most powerful forces online. So let’s talk about the power of article marketing.

For me it’s like this, when I want more (blank, something good) I create more articles.

When I want more traffic, I create more articles. Traffic from articles is some of the best traffic, the best qualified traffic you can get. Somebody has spent five minutes or sometimes more reading your article, finding out how you approach problems, how you solve problems. When you do it right, by the end of that article, they want more of you, and that sends traffic to all your profit centers. So when I want more traffic, I create more articles.

When I want more prospects, I create more articles. When I want more people on my list, when I want more people consuming my information, when I want more people that I can market to and offer my services to, I create more articles. And a prospect that’s come in through an article is a highly qualified prospect. They’ve gotten a good sample of you, more than a Tweet, more than a Facebook update, they’ve gotten a 300 to 500 word sample of you and now they want more. That’s the kind of prospect you want.

When I want more publicly, I create more articles. One of the reasons I can be found all over my niche is the power of articles, because you can take articles and turn them into Tweets, turn them into Facebook updates, LinkedIn updates, YouTube videos, blog posts, etc, etc.. And when you’re found all over your niche, you get to hear people say I see you everywhere. That’s powerful publicity from simply creating more articles.

When I want more products, I create more articles. Wait a minute Jeff, how can you get products out of articles? Really easily when you do it right. When you’re creating your article content, do it with products in mind, and you can take that article content and expand it and compile it, and create multiple information products.

And when I want more profit, I create more articles. The profit comes in two ways. Traffic and prospects, I call that profit. When I get more traffic, when I get more prospects, when I get more publicity, when I get more people in my list community, that’s a profit to me. And then the profit that you put in your bank account. You you turn your content into products. You turn your articles into products, and you profit so well from traffic, prospects and publicity because then those people want to invest with you. They want to buy your stuff.

So it’s as simple as that folks. When I want more traffic, prospects, publicity, products, and profits, I create more articles. Simple as that, and as powerful as that. I can make it more complicated for you, but why?

And now I would like to invite you to claim your FREE Instant Access to 2 of my Instant Article Creation Templates when you visit You’ll get get two “plug-n-play” article templates – just plug in your info! You’ll see it right there at the top of my blog – can’t miss it!

Profitable Content Creation – The Incredible Power of Consistent Content Creation (Big Reach)

By Jeff Herring

Content Marketing provides all 5 of the simple steps necessary to build a profitable online business: content creation, online visibility, traffic generation, and product and profit creation.

So let’s talk about the incredible power of consistent content creation. Here are just a few of the benefits that come to mind:

Benefit 1 – Increase your reach – You can reach around the world with your content. It still amazes me to get blog post comments and listeners on my teleseminars and webinars from around the world. And it’s even more amazing to gain customers from all over the world.

Benefit 2 – Increase your confidence – When you regularly create content from which you profit, you gain a tremendous amount of confidence. My students tell me how great it is to wake up every morning knowing they can sit down at their computer and create content that is going to make a difference.

Benefit 3 – Increase your visibility – Regularly creating content allows you to easily answer the question of what to say on Social Marketing sites. You get to be visible with good stuff that people can use, plus you get to be found all over your niche.

Benefit 4 – Increase your traffic – Content brings in traffic. You just have to follow these 4 simple rules:

1) Don’t chase after traffic

2) Find out where the traffic is going

3) Get it front of it with your content

4) Redirect the traffic where you want it to you – your sites.

Benefit 5 – Increase the difference you make – I believe that if you have a message inside of you that can improve the life of others, whether that be a better relationship or catching more fish, you have both a right and an obligation to get it out there. The more content you create, the bigger difference you make.

Benefit 6 – Increase your list community – My students and I have found that creating content is really the best way to build a highly responsive list. When someone takes the time to read your content and the way you approach and solve problems, then decides to join your list community, you have gained a highly qualified new member.

Benefit 7 – Increase your profits – Here’s what I believe with all my heart: Not only do you have a right and an obligation to get your message out to the world, you also have a right and an obligation to profit from it. You are a leader and role model to those on your list.

So go create some content.

Get Started Here – And to help you get started I’ve arranged for your Free Instant Access to 2 of my Profitable Content Creation Templates when you visit Designed so all you do is plug in your info to create your content.