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Improve Traffic And Sales With These Article Marketing Suggestions

There are few Internet tactics more powerful than article marketing to promote your business. Just create great content, share it with the world and work hard to bring in sales. Read on for some tips to help you successfully market articles.

Controversy sells. You can use this to entice people to read your articles. This is something that the media has down pat. Using issues such as politics in your articles will entice people to read them and re-post them in their blogs, therefore directing even more readers to your site.

Allow your original voice and personal style to show through in your writing. By inserting some of your own personality into articles, readers will connect to you more. Being direct and unique will impact your readership in a positive way.

Try to incorporate more profound parts of who you are in your article. Be original and use your personality to create great content. Let people know who you are as you write. Your targeted readers will be much more likely to visit again.

As you keep writing, your online presence will grow stronger. Compile your best work to create an eBook. You can then sell the eBook (or even give it away) to promote your business. If you have a quality eBook, it will be shared by many of your readers and bring more business and traffic to your website.

You can educate people with your writing. If your market research shows that customers are having a particular problem over and over, write about the solution to that problem. Don’t worry if other people have already written articles on the same topic. Obviously, those articles weren’t enough to solve the problem or it wouldn’t still be occurring.

Submitting lots of articles is key. If blogging is your primary marketing method, then pay attention to how often you post articles. To boost your rank on a single keyword or phrase, you must submit many articles on that topic. When you have a competitive keyword, you should submit ten to public blogging networks and five to directories. To get a fairly high ranking, you must then create 50 posts for private blog networks.

Your articles should make your readers want to take some sort of action. Your readers might want to have an easy way out, but one writing will not have all the info. Focus on what you think your readers should do after they read your article and then begin writing. Expand on that goal and they will be headed right for their pocketbooks.

Give valuable information to your readers. Every client wants to be sure they get something from your article, so they will be more likely to read your work if they feel that way.

Take advice from gurus and so-called experts with a grain of salt. If these people knew everything, they’d be far more successful than they are. Even so, it doesn’t mean they lack knowledge and you can most likely learn something. Just be sure you take their intel in due course with your own experiences.

Using article marketing effectively means really understanding the details of your target audience and writing each article to cater to them, their needs and their problems. If you are trying to market to animal lovers, including articles about great pasta dishes is not going to be very effective. When your content is what your target audience wants, they will visit again and again and share the content with friends, so you will get more traffic.

Don’t be afraid to use some personality in your articles; this will make them much more entertaining. You can do this by following a few simple rules. Write about your personal story, what you want to do, what your opinions are, have a debate and give examples from your own experiences. By having a personal feel to your writing, you’ll seem more real.

Proofread your articles thoroughly before you submit them to an article directory. Your article can be turned down if it contains spelling or grammatical errors. Check using software, and then have your friends and family double check it for errors, which a spell checker might not find, like putting “ear” instead of “eat”. )

Pick your topics carefully and develop a strategy that will complement your niche. Once you become an expert in your field, you can easily forget the little things that may have been a struggle in the beginning.

Use your writing time wisely. Honing your skills will help. There are many techniques to help with writing, but you need to find the one that works best for you. The time you spend learning good writing skills and practicing your writing will pay off in the long run with increased profits.

Any company who successfully uses article marketing will find great boosts in profits. You can easily write articles without spending a lot of money. Keeping these tips in mind can help you make use of article marketing for boosting your business.

 

Making Your Site A Customer Magnet

Without an effective search engine optimization plan, you can build the best website in the world and no one will see it. A SEO plan is required to get your page seen by those who need to see it. The tips below will help you to find some of the most effective ways to get your page ranked at the top.

One way you can always make sure you show up in the search results is by paying Google and having a result on the first page of the search results as a sponsored link. This ensures that your business is noticed by many on the first page out to the side.

If you can complete any sort of research and provide the data you gather, do it! People love to link to statistics and graphs, so pick a topic that you think people will find useful and run with it. Remember to post a link to your results on social media so people can quickly find it and re-post it.

Search engine optimization is the absolute best way to get the most bang for your buck when it comes to having or managing a professional website. This is because it allows you to have a higher amount of traffic without putting in extra work to the website itself.

A great way to get your site more visible is to begin posting blogs on your site. Blogs increase the size of your site and give you a way to connect with your visitors. This, in turn, increases your search engine visibility, which will give you many more visitors.

Don’t crowd your site with endless repetitions of keywords and phrases in an attempt to draw more traffic. Search engines often end up ranking sites that do this lower than others. Focus on providing solid, informative content aimed at real people, and you will find that your search rank will improve.

The future development strategy for all companies with a web site should include a strategy for search engine optimization, getting more traffic to their site. One key point is to be aware of the use of appropriate key words. Appropriate key words should be placed strategically throughout your site, the title tag and page header are generally the most important spots for keywords, be careful with your choices.

Keep your site updated but do not spend time making small changes. If you are constantly make small insignificant updates to your page the search engines think that you are just trying to get the date changed for when the last update was done. You will get ranked down for this after it notices it a few times.

Do not duplicate content within your site to try to get more pages into the search rankings. This is considered spamming by the search engines and can get you banned. Keep making unique content for your keywords on different pages to add more of your site to the index of the search engines.

To calculate keyword density on your page, divide the number of times you use a specific keyword by the total number of words on the page, then multiple by 100. This percentage is your keyword density, and the number, optimally, should fall between 1% and 3%. If you are checking on a keyword phrase, multiple the number of words in the phrase by the number of times the phrase appears, then divide by the total number of words, multiplying this entire figure by 100.

A great way to improve search engine optimization is to refresh your website with new content and new pages frequently. Search engines know whether anything is changing on your website or not so it is extremely important to keep your content fresh so that your site does not seem like it is being neglected.

For more information on search engine marketing please contact us

The 4 C’s and the What To Do Instead Template (Simple and Powerful)

By Jeff Herring

Article Marketing remains one of the best ways to drive massive waves of free traffic online. Because of Article Marketing I could not stop the traffic coming into my profit centers if I wanted to, and I assure you I don’t want to.

At the same time, successful Article Marketing requires that you create content on a regular basis. I have found, and so have my students, that using article creation templates is the best way to be a prolific content creator.

So today I want to introduce a new template to you. This one is called the “4 C’s and What to Do Instead” Template. So let’s take a closer look.

The 4 C’s and What to Do Instead Template

So first of all, you do not have to use 4 C’s. You can use any letter of the alphabet you want, I just had to pick one for purposes of illustration, yes?

The point is to pick a letter and identify four mistakes that people commonly make around a topic in your niche. You are choosing 4 of the same letter to go for the alliteration, which is catchy and brings in more readers.

So here’s how it works, step by step

Step 1 – Choose a topic in your niche – The more specific the topic the better. While you may not be casting as wide a net, those you do catch with a specific topic are going to be much more likely to convert into your list community and invest in your resources.

Step 2 – Identify 4 common mistakes – Come up with the 4 most common mistakes made by people around this specific topic. People make lots of mistakes, so coming up with four will be easy.

Step 3 – Give examples of the mistakes – Show the process and how easy it is to make these mistakes. Your reader and prospect will get it that you get it – very important for later on when you ask them to click on a link in your Resource Box.

Step 4 – Suggest what to do instead – Really the most important of the four steps. Anyone can identify a few mistakes. Suggesting what to do instead demonstrates that you are a genuine expert on your subject without bragging that you are. Communicating your expertise sort of “below the radar” is a very powerful way to engage your reader and prospect.

And there you have it. It’s as easy as that.

Bonus Tip – Now imagine if you did this for as many letters of the alphabet as your creativity will allow. So now I would like to invite you to claim your FREE Instant Access to 2 more of my Instant Article Creation Templates when you visit https://www.TheArticleGuyBonus.com.

Article Marketing Power – When I Want More (Blank) I Write More Articles (Simple As That)

By Jeff Herring

Article Marketing, when done correctly, is one of the most powerful forces online. So let’s talk about the power of article marketing.

For me it’s like this, when I want more (blank, something good) I create more articles.

When I want more traffic, I create more articles. Traffic from articles is some of the best traffic, the best qualified traffic you can get. Somebody has spent five minutes or sometimes more reading your article, finding out how you approach problems, how you solve problems. When you do it right, by the end of that article, they want more of you, and that sends traffic to all your profit centers. So when I want more traffic, I create more articles.

When I want more prospects, I create more articles. When I want more people on my list, when I want more people consuming my information, when I want more people that I can market to and offer my services to, I create more articles. And a prospect that’s come in through an article is a highly qualified prospect. They’ve gotten a good sample of you, more than a Tweet, more than a Facebook update, they’ve gotten a 300 to 500 word sample of you and now they want more. That’s the kind of prospect you want.

When I want more publicly, I create more articles. One of the reasons I can be found all over my niche is the power of articles, because you can take articles and turn them into Tweets, turn them into Facebook updates, LinkedIn updates, YouTube videos, blog posts, etc, etc.. And when you’re found all over your niche, you get to hear people say I see you everywhere. That’s powerful publicity from simply creating more articles.

When I want more products, I create more articles. Wait a minute Jeff, how can you get products out of articles? Really easily when you do it right. When you’re creating your article content, do it with products in mind, and you can take that article content and expand it and compile it, and create multiple information products.

And when I want more profit, I create more articles. The profit comes in two ways. Traffic and prospects, I call that profit. When I get more traffic, when I get more prospects, when I get more publicity, when I get more people in my list community, that’s a profit to me. And then the profit that you put in your bank account. You you turn your content into products. You turn your articles into products, and you profit so well from traffic, prospects and publicity because then those people want to invest with you. They want to buy your stuff.

So it’s as simple as that folks. When I want more traffic, prospects, publicity, products, and profits, I create more articles. Simple as that, and as powerful as that. I can make it more complicated for you, but why?

And now I would like to invite you to claim your FREE Instant Access to 2 of my Instant Article Creation Templates when you visit https://www.JeffHerring.com. You’ll get get two “plug-n-play” article templates – just plug in your info! You’ll see it right there at the top of my blog – can’t miss it!

Article Marketing Success: 3 Reasons to Use Article Marketing to Market Your Business

As a business owner who is new to marketing your business online, you’ve probably heard many people talking about the positive effects of article marketing. Article marketing is when you create articles on the topic of your niche. You then submit them to online publishers along with a “resource box”, which includes some brief biographical information and a link to your website.

You may have wondered, “I’ve been hearing so much about article marketing. What makes submitting articles such a great choice for marketing my business and website?”

That’s a great question. There are multiple benefits, which I’ll explain to you:

1 – People do article marketing to get a higher ranking in Google and the other search engines.

Until you get your own website, you’ve probably never thought about “website rankings”. After you get a website though, where the pages on your site are ranked becomes very important to the success of your business.

Imagine this: You need information or help in some way. You do a search on the internet, and the search engine provides you with a list of possible web pages that might give you the information that you need. These web pages are ranked in a specific order, with the ones that the search engine thinks will have the best chance of satisfying your query appearing at the top of the list.

This is why when you search for information on the internet, you probably only visit the pages on the first page or so of the results list.

As a website owner, you can imagine how beneficial it would be if your website was ranked at or near the top of a search engine results list for search terms associated with your niche. That way, when your potential customer would come to Google to search for things having to do with your general subject matter, the pages on your website would appear high in the rankings, and would thus have a much greater chance of the potential customer clicking the link that goes to that particular web page.

This is called “search traffic”–traffic coming to your site as a result of search engine searches. Search traffic offers the most dramatic increase in website visitors because so many people are searching for things on the internet.

How does article marketing play into this? People do article marketing to help search engines know what their website is about.

If the website is clearly about a certain topic, offering valuable information that cannot be found elsewhere on the internet, and that website is marketed with free reprint articles, you can effectively help Google and the other search engines to rank your website higher in the rankings.

2 – Getting widespread exposure for your business and for yourself as an expert in your niche.

Whenever you create a free reprint article, your goal is to teach the reader something that he or she really needs to know about your niche. Oftentimes, you will be teaching your reader how to do something specific that will benefit them.

With your articles you are the teacher and your readers are the students. Whenever people read one of your articles, they form an impression about you. If your article helps them, then their trust in your grows.

The reader thinks: “This writer knows what he/she is talking about. The next time I have a question on this topic, I’ll turn to this writer for the solution.”

Before long, with consistent quality article submissions, you start to make a name for yourself in the online world. Your knowledge will become trusted, and the more trust that a person has in the information that you provide, the more likely he will be to trust you for other things, such as the services and products that you provide through your website.

3 – Getting traffic directly from the articles themselves.

Each time you submit an article, you will also submit a resource box–a brief biography that includes information about your business or products and a reason to visit your website. The resource box also contains a very important link to your website.

When a person reads your article and finds it helpful, it’s natural that he will look at the resource box for more information and then click the link leading to your website. Since your free reprint articles will likely remain on a publisher’s website for many years, each article that you submit can become a long term source of traffic for your website.

These are 3 of the main benefits to submitting articles for article marketing. The idea is to build traffic to your website, and article marketing helps do this in two different ways–through referrals from search engines and through the articles themselves. An additional benefit is that your articles can establish your reputation online as an expert in your niche, which is very helpful in building customer confidence and increasing the likelihood of making sales.