By Adam S Harding
Network marketing on the internet can be a very hard way to make money online and many people fail in their home based business ventures.
So to help you increase your chances of internet network marketing success, here are a number of important factors to look out for when deciding upon the best network marketing business to join online:
Information Products – At the core of a successful marketing business is the products. But many companies will have you selling physical products in the offline sense. I think the way to go is to sell info products such as ebooks, audio and video. These can be created once and sold over and over again. You can also automate the sell of information products in a way that you cannot do with physical products since people often want to see them in person. Look for network marketing companies that have information products for you to sell or look at introducing affiliate products for information products and digital services into your email follow-up sequence to help monetize all leads, even the ones that say no.
Sales Funnel – Legitimate home based business opportunities that work will be run by marketers who understand the importance of a sales funnel. An internet marketing sales funnel is essential for home based business success. With a sales funnel you offer leads arriving into your business a low cost product to help act as a funded proposal for any paid advertising campaigns being run. And then these buyers go through an upsell process where the can also buy high ticket products on the backend. This increases the average lifetime customer value for you. Make sure there is a sales funnel like this for you to “plug in” to when you join a home based business opportunity online.
Income Potential – When you look to join opportunities over the internet you are likely to be doing so because you want to earn more money and work less. Not the other way around! Have a look at the income disclosure for the business that you join to see the amounts that others are making with the company. Usually with these sort of things there will be quite a few people not taking action and not getting results, but if there is a wide spread of different people (not just one or two) earning an excellent living wage then the signs are good.
In Demand Products – Don’t decide whether an internet business opportunity works depending on whether you make money. Decide if it works depending on how well it converts high quality traffic to sales. If the home based business opportunity works then you will get a high average lifetime value per customer as part of the sales funnel they have in place.